G&Co
Back
Since 2016, G&Co has been shaped by the creative direction of founder George Jillard. Built on long-standing collaborations with trusted strategists and creatives, the studio was founded on the idea that strong partnerships lead to stronger brands. Today, G&Co specialises in brand and product design for experience-led companies, creating clear, modern systems that move with culture and endure over time.
Our Studio*
*We’re a fully remote team, however if we did have a studio, it would look something like this.
Mission
Our mission is to create brands of enduring clarity — design systems and identities that move with culture yet remain grounded beyond trend. We design with precision and restraint, guided by strategy and shaped through collaboration. Each project balances insight with creativity, building frameworks that evolve as our clients grow.
Whether defining a brand or crafting a product, we seek relevance, distinction, and resonance — work that not only looks good, but lives well in the world. Since 2016, we’ve believed the most meaningful design emerges where curiosity meets craft, and where vision becomes experience.
History
G&Co began in 2016, founded by Creative Director George Jillard as a studio shaped by collaboration and long-standing creative partnerships. From the outset, our practice has been rooted in clarity, strategy, and craft — building identities and design systems that move with people and culture.
We’ve worked with start-ups, established businesses, and global groups to advance ideas that matter, spanning brand identity, digital design, and product development. Across every project, our focus remains the same: to create work that is intelligent in structure, clear in expression, and designed to endure.
Expertise
Our studio spans brand and product design, with a focus on identity systems, digital experiences, and product storytelling. Each project draws on years of collaboration and accumulated insight, bringing coherence, clarity, and value to the work we deliver. We design for experiences that move — across travel, lifestyle, hospitality, and beyond — creating systems that connect people and brands in meaningful ways.
01 Brand Strategy
- Brand Audit
- UX Audit
- Dev Audit
- Brand Positioning
- Brand architecture
- Brand strategy
- Naming
- Research & insights
02 Brand Concept
- Art direction
- Brand story
- Tone of Voice
- Creative direction
- Campaigns
- Copywriting
- Experiential
- Marketing
- Social media
03 Brand Design
- Photography
- Style guidelines
- Illustration
- Iconography
- Motion Design
- UI/UX
- Design systems
04 Brand Experience
- Websites
- Brochure/ Magazine
- Social Templates
- Environments
- Exhibitions
- Packaging
- Presentations
- Print production
- Signage/ Wayfinding
Process
Simple design is the result of complex thinking, so every project follows a clear four-step process:
Discover ⇢ Define ⇢ Design ⇢ Deliver
You are involved throughout every step of the process ensuring an aligned output. Project costs are split equally across the 4 stage process, we nly move to the next stage when you are 100% happy.
Our values:
George
A Creative Director with two decades of experience in strategy, brand, & product design.
With a focus on partnering with ambitious start-ups, established businesses, and creative agencies, G&Co brings brand and digital design expertise to life in ways that create real impact. Since launching in 2016, founder George Jillard has collaborated with a wide range of brands and companies, driven by a desire to solve problems, improve efficiency, and fuel growth through design.
Every project is built on more than aesthetics — ensuring strategy and commercial thinking underpin the creative. The reward is seeing design deliver tangible results in the real world.
Beyond studio work, George is also Co-Founder of Talesmith, a product business proudly partnered with the Royal Shakespeare Company.
& Collective
A trusted collective of experts brought together by G&Co to offer our clients the perfect team for their requirements.
Over the past two decades George has worked with this team offering exceptional design that delivers amazing results and brand growth.
Marc
Dev
Mike
UX / UI / Dev
Paul
Design / Artwork
Si
Brand / Ui
Luke
Video / Stills
Joe W
Motion / Video
Mark
Copy
Emma
Brand / Design
Katherine
Illustration
Joe
UX / Ui
Connect with us to explore your project's potential.
Get in touch
↗
Industries
Travel, Retail, Property, Education, Technology, Automotive, Entertainment, Hospitality, Retail, Leisure, Health & Wellness, Nursery, Sport, Healthcare, Financial, Pharma, Medtec.
G&Co
hello@gand.co
1 Cedar Barn
Hatton Technology Park,
Hatton, Warwick,
CV35 8XB
G&Co
Back
Since 2016, G&Co has been shaped by the creative direction of founder George Jillard. Built on long-standing collaborations with trusted strategists and creatives, the studio was founded on the idea that strong partnerships lead to stronger brands. Today, G&Co specialises in brand and product design for experience-led companies, creating clear, modern systems that move with culture and endure over time.
Our Studio*
*We’re a fully remote team, however if we did have a studio, it would look something like this.
Mission
Our mission is to create brands of enduring clarity — design systems and identities that move with culture yet remain grounded beyond trend. We design with precision and restraint, guided by strategy and shaped through collaboration. Each project balances insight with creativity, building frameworks that evolve as our clients grow.
Whether defining a brand or crafting a product, we seek relevance, distinction, and resonance — work that not only looks good, but lives well in the world. Since 2016, we’ve believed the most meaningful design emerges where curiosity meets craft, and where vision becomes experience.
History
G&Co began in 2016, founded by Creative Director George Jillard as a studio shaped by collaboration and long-standing creative partnerships. From the outset, our practice has been rooted in clarity, strategy, and craft — building identities and design systems that move with people and culture.
We’ve worked with start-ups, established businesses, and global groups to advance ideas that matter, spanning brand identity, digital design, and product development. Across every project, our focus remains the same: to create work that is intelligent in structure, clear in expression, and designed to endure.
Expertise
Our studio spans brand and product design, with a focus on identity systems, digital experiences, and product storytelling. Each project draws on years of collaboration and accumulated insight, bringing coherence, clarity, and value to the work we deliver. We design for experiences that move — across travel, lifestyle, hospitality, and beyond — creating systems that connect people and brands in meaningful ways.
01 Brand Strategy
- Brand Audit
- UX Audit
- Dev Audit
- Brand Positioning
- Brand architecture
- Brand strategy
- Naming
- Research & insights
02 Brand Concept
- Art direction
- Brand story
- Tone of Voice
- Creative direction
- Campaigns
- Copywriting
- Experiential
- Marketing
- Social media
03 Brand Design
- Photography
- Style guidelines
- Illustration
- Iconography
- Motion Design
- UI/UX
- Design systems
04 Brand Experience
- Websites
- Brochure/ Magazine
- Social Templates
- Environments
- Exhibitions
- Packaging
- Presentations
- Print production
- Signage/ Wayfinding
Process
Simple design is the result of complex thinking, so every project follows a clear four-step process:
Discover ⇢ Define ⇢ Design ⇢ Deliver
You are involved throughout every step of the process ensuring an aligned output. Project costs are split equally across the 4 stage process, we nly move to the next stage when you are 100% happy.
Our values:
George
A Creative Director with two decades of experience in strategy, brand, & product design.
With a focus on partnering with ambitious start-ups, established businesses, and creative agencies, G&Co brings brand and digital design expertise to life in ways that create real impact. Since launching in 2016, founder George Jillard has collaborated with a wide range of brands and companies, driven by a desire to solve problems, improve efficiency, and fuel growth through design.
Every project is built on more than aesthetics — ensuring strategy and commercial thinking underpin the creative. The reward is seeing design deliver tangible results in the real world.
Beyond studio work, George is also Co-Founder of Talesmith, a product business proudly partnered with the Royal Shakespeare Company.
& Collective
A trusted collective of experts brought together by G&Co to offer our clients the perfect team for their requirements.
Over the past two decades George has worked with this team offering exceptional design that delivers amazing results and brand growth.
Marc
Dev
Mike
UX / UI / Dev
Paul
Design / Artwork
Si
Brand / Ui
Luke
Video / Stills
Joe W
Motion / Video
Mark
Copy
Emma
Brand / Design
Katherine
Illustration
Joe
UX / Ui
Connect with us to explore your project's potential.
Get in touch
↗
Industries
Travel, Retail, Property, Education, Technology, Automotive, Entertainment, Hospitality, Retail, Leisure, Health & Wellness, Nursery, Sport, Healthcare, Financial, Pharma, Medtec.
G&Co
hello@gand.co
1 Cedar Barn
Hatton Technology Park,
Hatton, Warwick,
CV35 8XB
G&Co
Back
Since 2016, G&Co has been shaped by the creative direction of founder George Jillard. Built on long-standing collaborations with trusted strategists and creatives, the studio was founded on the idea that strong partnerships lead to stronger brands. Today, G&Co specialises in brand and product design for experience-led companies, creating clear, modern systems that move with culture and endure over time.
Our Studio*
*We’re a fully remote team, however if we did have a studio, it would look something like this.
Mission
Our mission is to create brands of enduring clarity — design systems and identities that move with culture yet remain grounded beyond trend. We design with precision and restraint, guided by strategy and shaped through collaboration. Each project balances insight with creativity, building frameworks that evolve as our clients grow.
Whether defining a brand or crafting a product, we seek relevance, distinction, and resonance — work that not only looks good, but lives well in the world. Since 2016, we’ve believed the most meaningful design emerges where curiosity meets craft, and where vision becomes experience.
History
G&Co began in 2016, founded by Creative Director George Jillard as a studio shaped by collaboration and long-standing creative partnerships. From the outset, our practice has been rooted in clarity, strategy, and craft — building identities and design systems that move with people and culture.
We’ve worked with start-ups, established businesses, and global groups to advance ideas that matter, spanning brand identity, digital design, and product development. Across every project, our focus remains the same: to create work that is intelligent in structure, clear in expression, and designed to endure.
Expertise
Our studio spans brand and product design, with a focus on identity systems, digital experiences, and product storytelling. Each project draws on years of collaboration and accumulated insight, bringing coherence, clarity, and value to the work we deliver. We design for experiences that move — across travel, lifestyle, hospitality, and beyond — creating systems that connect people and brands in meaningful ways.
01 Brand Strategy
- Brand Audit
- UX Audit
- Dev Audit
- Brand Positioning
- Brand architecture
- Brand strategy
- Naming
- Research & insights
02 Brand Concept
- Art direction
- Brand story
- Tone of Voice
- Creative direction
- Campaigns
- Copywriting
- Experiential
- Marketing
- Social media
03 Brand Design
- Photography
- Style guidelines
- Illustration
- Iconography
- Motion Design
- UI/UX
- Design systems
04 Brand Experience
- Websites
- Brochure/ Magazine
- Social Templates
- Environments
- Exhibitions
- Packaging
- Presentations
- Print production
- Signage/ Wayfinding
Process
Simple design is the result of complex thinking, so every project follows a clear four-step process:
Discover ⇢ Define ⇢ Design ⇢ Deliver
You are involved throughout every step of the process ensuring an aligned output. Project costs are split equally across the 4 stage process, we nly move to the next stage when you are 100% happy.
Our values:
George
A Creative Director with two decades of experience in strategy, brand, & product design.
With a focus on partnering with ambitious start-ups, established businesses, and creative agencies, G&Co brings brand and digital design expertise to life in ways that create real impact. Since launching in 2016, founder George Jillard has collaborated with a wide range of brands and companies, driven by a desire to solve problems, improve efficiency, and fuel growth through design.
Every project is built on more than aesthetics — ensuring strategy and commercial thinking underpin the creative. The reward is seeing design deliver tangible results in the real world.
Beyond studio work, George is also Co-Founder of Talesmith, a product business proudly partnered with the Royal Shakespeare Company.
& Collective
A trusted collective of experts brought together by G&Co to offer our clients the perfect team for their requirements.
Over the past two decades George has worked with this team offering exceptional design that delivers amazing results and brand growth.
Marc
Dev
Mike
UX / UI / Dev
Paul
Design / Artwork
Si
Brand / Ui
Luke
Video / Stills
Joe W
Motion / Video
Mark
Copy
Emma
Brand / Design
Joe
UX / Ui
Katherine
Illustration
Connect with us to explore your project's potential.
Get in touch
↗
Industries
Travel, Retail, Hospitality, Property, Leisure, Health & Wellness, Automotive, Entertainment, Education, Technology,Retail, Nursery, Sport, Healthcare, Financial, Pharma, Medtec.
G&Co
1 Cedar Barn
Hatton Technology Park,
Hatton, Warwick,
CV35 8XB