The Creator

The maker

Imaginative, driven to build, happiest making something that wasn't there before. People value the originality you bring. The risk is chasing the next idea and never shipping the last one.

• Original, expressive, never done
• Sees what could exist
• Kindred brands: Lego, Adobe, Apple

Ideas are cheap until they're seen. A personal brand turns a head full of them into a body of work people can point to.