A new name, with twenty years of reputation behind it.

Part of the group, its own front door

A new division has a chicken-and-egg problem: nobody has heard of it, but it's backed by a name they have. The website had to feel unmistakably part of the TyreFix group and clearly its own thing, so PlantFix reads as established rather than unproven from the first visit.

We refined the UI design language to do that quietly: consistent components, a confident use of the group's colour and iconography, and a layout that carries authority without shouting.

Built to convert a breakdown

The customer usually isn't browsing. A machine is down, every hour of downtime is costing them, and they need to know in seconds that you handle this and how fast you'll get to them.

So the site leads with the services and the phone, not the company history. Preventative maintenance, breakdowns, parts and emergency response are clear from the first screen, and an enquiry is never more than a tap away.

Industrial doesn't have to mean dull

Plant and machinery websites tend to default to hi-vis clichés and stock-photo sprawl. We gave PlantFix a calmer, more considered UI: legible, reassuring and quick, backed by a name that already means reliability.